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Penguin 4

Well here we are, some two years after the last update, Penguin 4 has finally been released! Google have at last officially announced that the latest update to its Penguin series has indeed gone live but what has this change brought about? This is what Google had to say; “With this change, penguin’s data is … Continue reading Penguin 4

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SEO for Small Businesses, the Best LongTerm Strategy

There are two major considerations that differentiate marketing strategies from each other. The first is that the bottom line is what really matters. Having more people interested in your brand and talking about it is nice, but hearing someone mention your name on Twitter doesn’t usually equate to making a sale. For most marketers, the bottom … Continue reading SEO for Small Businesses, the Best LongTerm Strategy