Posts tagged "PPC marketing agency"

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 October 21, 2021 by

Impressions or Clicks- Which Is a More Vital KPI for A Google Ads Campaign?

When you want to ensure that your PPC marketing campaign is delivering the results you need, turning to the analytical metrics available is a great way to assess whether you’re moving in the right direction. Yet with a substantial number of these metrics to draw on, it can be tricky to gauge which is the … Continue reading Impressions or Clicks- Which Is a More Vital KPI for A Google Ads Campaign?→

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 June 24, 2020 by

Managing PPC campaigns efficiently: An Insider’s Point of View

If you are intending to embark upon a pay-per-click (or PPC) campaign, there are a number of golden rules that you or your agency should follow in order to get the best return on your investment. The PPC model of advertising on the internet allows advertisers to place advertisements on sites, paying each time, their … Continue reading Managing PPC campaigns efficiently: An Insider’s Point of View→